Pattaya firms unsure beach opening is enough | Bangkok Post: learning

LEARNING

Learning > Learning From News > Easy News

Pattaya firms unsure beach opening is enough

A tourist relaxes on a beach in Pattaya after the resort city reopens all beaches for visitors on Monday. (Photo by Wichan Charoenkiatpakul)

- +

Pattaya beaches are now open to tourists, but the business community is not sure that it will revive the tourism industry when other related businesses remain closed.

Ekkasit Ngamphichet, president of the Pattaya Business and Tourism Association, said entertainment venues, activities and nightlife are part of the tourism sector in Pattaya and he is unsure if visitors will be lured back when Pattaya is not "fully" open.

He said 45% of visitors to the resort town are Thais who usually spend a night or two at the weekend, adding hoteliers are in for hard times if they fail to attract Thai tourists, as it will be months before foreigners return.

Mr Ekkasit said a big push from the government is needed to boost the local tourism market, which is valued at 100 billion baht per year.

He said the 8 billion baht pledged by the Tourism Authority of Thailand is not enough.

"Foreign tourists aren't returning and the worst-case scenario is that they might not come back until next year.

"As for Thai tourists, a few enjoy the sun and sand, but most prefer other entertainment activities," he said.

A survey by the Bangkok Post of beaches in Pattaya found scant activity. Jet skis and banana boats had disappeared. With tourists mostly gone, the only visitors are Thais and long-stay foreigners or those who did not leave before the lockdown.

Learn from listening

Click "play" to listen to Pattaya firms unsure beach opening is enough and "Download" to keep this file for educational purpose.

Vocabulary:

hoteliers : hotel managers and owners; people who run hotels -

lure : to attract someone/something - ล่อใจ, หลอกล่อ, ยั่วยวน

nightlife : things people do at night for entertainment, mostly eating at restaurants, going to bars, listening to music.... etc -

pledge : to give something valuable to someone as a way of promising that you will pay them money later - จำนำ

push : an effort; a big attempt to do something, using a lot of energy and resources - ความพยายาม

scant (adj): hardly any; not very much and not as much as there should be - มีน้อย, เกือบไม่มี, ขาดแคลน

RELATED STORIES

2 people commented about the above

Readers are urged not to submit comments that may cause legal dispute including slanderous, vulgar or violent language, incorrectly spelt names, discuss moderation action, quotes with no source or anything deemed critical of the monarchy. More information in our terms of use.

Please use our forum for more candid, lengthy, conversational and open discussion between one another.

  • Latest
  • Oldest
  • Most replied to
  • Most liked
  • Most disliked

    Click here to view more comments

    Over 100,000 stock images of Bangkok Post editorial photography available now in high resolution images.