Airbnb gives up on China as zero-Covid policy bites
text size

Airbnb gives up on China as zero-Covid policy bites

Small toy figures are seen in front of diplayed Airbnb logo in this illustration taken March 19, 2020. (Reuters photo)
Small toy figures are seen in front of diplayed Airbnb logo in this illustration taken March 19, 2020. (Reuters photo)

Airbnb Inc is shutting its operations in China, choosing to focus instead on outbound Chinese tourism as the country continues its aggressive approach to containing Covid-19.

The San Francisco-based company will stop offering rental homes and experiences in the country this summer, according to a person familiar with the matter.

But it will still maintain a presence in China with an office in Beijing as the company expects outbound tourism to improve when restrictions loosen.

Airbnb launched its China operations in 2016, and the pandemic added to the difficulties and complexities of operating within the country, the person said.

Because rentals in China account for just 1% of Airbnb's revenue, the company sees a bigger opportunity in outbound tourism from China -- in particular, travel in the Asia-Pacific region.

"China is primarily an outbound business," Airbnb chief executive officer Brian Chesky said on the company's first-quarter earnings call earlier this month. "People go to China but primarily they travel to China and they go to other communities, especially around Asia."

At an event in New York earlier in May, Chesky said he expected the Asia region to recover in 2023.

China has taken a zero-Covid approach to containing the virus, with the government placing entire cities on lockdown for weeks at a time.

Several economists have cut their forecasts for China's economic growth in recent days as the government restrictions continue, hindering growth.

Data last week showed China's industrial output and consumer spending in April slid to the worst levels since the pandemic began, while the jobless rate climbed to 6.1% and youth unemployment hit a record.

The zero-tolerance approach has prompted criticism from businesses, fueled public frustration and has put Beijing's ambitious full-year growth target of around 5.5% further out of reach.

During the initial days of the pandemic in early 2020, Airbnb suspended check-ins to its listings in Beijing to comply with local regulations.

In a regulatory filing in February, the company said it would continue to incur "significant expenses" to operate in China and may not be able to achieve profitability in the country.

"These factors, combined with sentiment of the workforce in China, and China's policy towards foreign direct investment may particularly impact our operations in China," according to the report.

Airbnb cited other difficulties it faced in doing business in China, including being forced to respond to requests from government agencies to share information about users of its platform.

The company also said "any prolonged deterioration in US-China bilateral relations or escalation of geo-political risk in China could adversely affect" its business.

Do you like the content of this article?