Chopard's dead on time

Chopard's dead on time

SOCIAL & LIFESTYLE

Gearing up to the Day of the Dead, or Día de los Muertos, Chopard has released the L.U.C Skull One with a dark grinning face.

L.U.C Skull One with a grinning Mexican calavera.

Día de los Muertos is a joyful celebration of the cycle of life and a reminder of the possibility of death, which in turn gives meaning to existence. The Mexican tradition is a remembrance of deceased children and adults on Nov 1 and 2, while providing an opportunity to strengthen family ties.

The L.U.C Skull One timepiece features a lacquered black dial with a stylised Mexican calavera adorned with sun, flower and heart-shaped motifs, not to mention a moustache above a wide smile with a missing tooth.

Gilt Arabic numerals, hour-markers, Dauphine-type hours and minutes hands stand out against the overall black hue.

A limited edition of 100 pieces, the 40mm L.U.C Skull One is presented in a beadblasted DLC-coated steel case, matched with a brown calfskin leather strap.

Chopard is one of the few remaining independent family-run businesses in the watch and jewellery industry.

L.U.C is abbreviated from Louis-Ulysse Chopard, who founded his watchmaking workshop in 1860, in Sonvilier, in Switzerland's Jura region.

In 1963, Chopard was acquired by Karl Scheufele III, whose son Karl-Friedrich now oversees the development and production of mechanical movements as well as the men's collections at the manufacture in Fleurier.

The limited-edition model is powered by an ultra-thin in-house manufactured movement with automatic winding, revealed through a blackened transparent case back.

Meticulous craftsmanship is required to make each piece, which is expressed in the brand's tagline, The Artisan of Emotions -- Since 1860.

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