After being the Official Timekeeper of the pandemic-delayed Tokyo 2020 and Beijing 2022 Olympics, Omega turns to celebrate its heritage in women's watches.
This year the "Her Time" exhibition has travelled to Tokyo and Madrid prior to the third stop in Bangkok at Parc Paragon.
"It's a genuine honour to be in this dynamic and historic city to share the story of our women's watchmaking. The values of craftsmanship and refinement can be found all over Bangkok, so it's the perfect place to be highlighting our own special creations," said Raynald Aeschlimann, Omega president and CEO.
The "Her Time" exhibition has also been staged in cities like Milan, Shanghai, Paris and St Petersburg.
Running until Monday, the Bangkok edition is housed in a striking white construction, whose entrance leads into Omega's horological wonderland.
An enchanting garden occupies the first room named Blossom's Dream, where visitors can discover De Ville Mini Trésor watches.
Mirrored and illuminated Makeup Room.
The dainty 26mm models are worn with a Toile de Jouy fabric bracelet, or its double tour version featuring a pretty floral motif. The diamond-set crown is surrounded by a red liquid ceramic flower and the metallised sapphire crystal caseback boasts a mirror effect and "Her Time" pattern.
Snap and scan to save your own "Her Time" portrait in the second mirrored and illuminated Makeup Room.
Larger 36mm Trésor timepieces shimmer in Moonshine Gold in this mesmerising space. Inspired by the shining moonlight in a dark blue sky, Omega created the exclusive alloy with a paler hue than traditional 18K yellow gold. Another advantage is its high resistance to the fading of colour and lustre over time.
Omega first used the Trésor name for a De Ville watch in 1949, referencing the precise movement inside.
A century earlier in 1848, Louis Brandt opened a watchmaking workshop in a small village in La Chaux-de-Fonds. In 1880, the company relocated to Bienne, and in 1894, it was renamed after the 19-ligne Omega calibre.
So-hee Han and Omega CEO Raynald Aeschlimann.
At the turn of the 20th century, Omega was one of the first companies to commercialise wristwatches, and 1902 was the year that its feminine models became a distinguishing feature of style.
Vintage timepieces such as an Art Nouveau Lépine pendant from 1906, Art Déco barrel-shaped wristwatch from 1937 and Secret jewellery wristwatch from 1956 are exhibited in the Hall of Time.
Also on display is the Constellation Manhattan from 1982. The design features four screwed claws holding the sapphire crystal and gasket against the case to ensure water-resistance while the two half-moon facets on either side of the case allow smooth integration of the bracelet.
After exploring timepieces from the past, the imaginative journey becomes topsy-turvy in the next room. Suspended cushions, flower vases and furniture seemingly float in the magical Bedtime Room.
The immersive "Her Time" exhibition rounds off with a showcase of the latest Constellation, De Ville Trésor and Seamaster models. The last room also serves as a gallery of the brand's advertising over the years, which illustrates Omega's synchronised story of time and fashion.
Constellation Aventurine with the 29mm case in 18K Sedna gold.
The 2022 novelties are fashioned in bold colours. The dials of the Seamaster Aqua Terra 150M 38mm shine in Atlantic blue, bay green, sandstone, saffron or terracotta, and the 34mm editions in sea blue, lagoon green, sandstone, shell pink or lavender.
Natural aventurine stones grace the new Constellation collection. The aventurine dials are in either green, red or blue while the case is in Sedna gold or a combination of the reddish alloy with stainless steel.
The exhibition illustrates the many options developed to serve different personalities and lifestyles. The diversity of today's women is represented in the global My Choice campaign starring Nicole Kidman, Dongyu Zhou, Kaia Gerber, Kiko Mizuhara, Allyson Felix, Zoë Kravitz and So-hee Han.
A rising star in South Korea, Han attended the opening of the "Her Time" exhibition at Parc Paragon. The new Omega Ambassador is known globally through a number of works, such as the Netflix-produced My Name and JTBC romance series Nevertheless.
Wearing a De Ville Mini Trésor in 18K Moonshine Gold, she said: "The watch you wear says so much about your style and personality. For me, Omega offers the perfect fit for any woman. I love being here to celebrate their creativity, and to see this wonderful exhibition being brought to life."
The Omega "Her Time" exhibition runs until Monday at Parc Paragon. Advance booking can be made via Line OA:@OMEGAThailand.
De Ville Mini Trésor in 18K Moonshine Gold.
Blossom's Dream Room.
Bedtime Room.
Lépine Pendant in 18K yellow gold and enamel, depicting Cupid forging a pair of wedding rings (1906).
Barrel-shaped Art Déco wristwatch in 18K gold matched with a cloth bracelet (1937).
Secret Jewellery wristwatch with a guilloché sun bezel and serpentine bracelet (1956).
Constellation Manhattan with two half-moon facets and four screwed claws (1982).
New De Ville Mini Trésor with a Toile de Jouy double tour fabric bracelet.
