Cloudy Bay's 2022 Sauvignon Blanc gets a new look
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Cloudy Bay's 2022 Sauvignon Blanc gets a new look

The minimalist label has been refined

SOCIAL & LIFESTYLE
Cloudy Bay's 2022 Sauvignon Blanc gets a new look

Cloudy Bay gives its 2022 Sauvignon Blanc a facelift with redesigned packaging that takes a minimalist approach.

Honouring the region noted for its vineyards, the brand reintroduces its 2022 Sauvignon Banc with a minimalist spin on the label design. The label is emblazoned on canvas-feel paper stock with a die-cut silhouette of the iconic Richmond Ranges in Marlborough, New Zealand. The spiky peak silhouette has also been engraved on the bottle for a distinct tactile feel, as well as the number "1985", which represents the year Cloudy Bay's Sauvignon Blanc was introduced. 

The focus, as ever is on quality of the wine. Over the years Cloudy Bay Sauvignon Blanc’s vibrant and zesty style has put New Zealand on the map with its classic and citrus-forward flavour, making it a very sought-after wine that is always a pleasure to sip and savour.

To coincide with the launch of the redesigned bottle, the winemaker threw an exclusive party on the Loy River Song, the latest dining cruise from Loy Pela Voyages. Guests embarked on a relaxing journey down the Chao Phraya River to Wat Arun, where they raised a toast to Cloudy Bay's new chapter with the stunning sunset view at the Temple Of Dawn.

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