Interested persons are invited to express their creativity in a short advertisement for the "#DeeMoneyOwndeeChallenge" to vie for prizes worth 150,000 baht in total.
DeeMoney
Organised by SawasdeeShop, a leading Thai fintech company specialising in cross-border money transfer solutions under the DeeMoney brand, the challenge follows the release of the advertisement, titled OWNDEE Movie EP: Fast Global Money Transfers, Made Easy!, which effectively showcases the brand's ability to address consumer pain points, highlighting better rates, faster transfers, and easier transactions.
This ad doesn't only solidify DeeMoney's brand positioning and value but also garners significant engagement and positive feedback from the audience. To further capitalise on this success, DeeMoney is extending its campaign momentum by launching the challenge on TikTok.
This engaging challenge calls upon all interested individuals to create their own short films, using the hashtag #DeeMoneyOWNDEEChallenge. The challenge centres on international money transfer with DeeMoney and places significant emphasis on the referees' judgement, accounting for 70 points.
The scoring breakdown includes 20 points for Creativity, 30 points for Communication, and 20 points for Concept. Additionally, 30 points will be awarded based on total video views, resulting in a maximum possible score of 100.
The panel of judges will consist of six seasoned individuals from the advertising and media sector, known for their accomplishments and participation in the Creator Awards.
The first, second and third winners will receive 50,000, 30,000 and 20,000 baht, respectively. There are three prizes worth 10,000 baht each for fourth-place winners, plus four honourable mention prizes worth 5,000 baht each.
Contestants are required to upload a short ad of one minute or longer that showcases their unique style to their own TikTok channels by Sept 14. Each entry must include the hashtags -- #DeeMoneyOWNDEEChallenge #DeeMoney #OWNDEE and is made available for public viewing with no time limit.
Visit bit.ly/TikTokOWNDEE or add Line OA: @deemoney.
