Seiko (Thailand) hosted the opening event to introduce Alex Rendell, the good-looking talented TV actor whose passion is delving into environment conservation as the 3rd Brand Friend of 2022 and face of a new “Sustainable for Life” campaign to promote environment conservation and nature rejuvenation through Seiko Save the Ocean and Seiko Save the Forest projects.
Hosted at Bangkok Marriott the Surawongse, media and Seub Nakhasathien Foundation representatives were immersed in a lush green foliage setting in the heart of the city.
Mr. Akira Sakairi, Managing Director of Seiko Thailand gave the welcome speech to the honourable guests joining the event in which he introduced the new Seiko Thailand “Sustainable for Life” initiative in response to Sustainable Development Goals.
Seiko (Thailand) has hosted Seiko Save the Ocean for five consecutive years, promoting preservation and rejuvenation of maritime territories in Thailand. This inspired the launch of Save the Forest. Both projects support agencies, organisations, and communities to advocate for nature. The two projects collaborate as one under the banner “Sustainable for Life”, the campaign represented by Alex Rendell, the latest Seiko Brand Friend.
Khun Ple, Patsita Sittipornwattanakul Marketing Communications Director, joined the “Sustainable for Life” discussion
Wantanee Vatanakorn, Seiko Brand Director, showcased the special Seiko edition launched in collaboration with Seub Nakhasathien Foundation: “Seiko Prospex Alpinist Seub Nakhasatien Thailand Limited Edition”. Revenue generated by the launch will be donated to the Foundation to provide supports and facilities.
Alex Rendell, Seiko Brand Friend (Thailand), said: “I am honoured and delighted to be the Brand Friend for this campaign advocating environment preservation which is something I am personally deeply concerned with. I am so pleased to have the opportunity to help nurture love for nature and spread the word how to preserve natural resources for years to come.”