Uniqlo wants you for Thais in need

Uniqlo wants you for Thais in need

SOCIAL & LIFESTYLE
Uniqlo wants you for Thais in need
A donation box to drop off used warm clothing at a Uniqlo store. (Photo supplied)

Uniqlo has initiated various projects based on its sustainability mission statement "Unlocking the Power of Clothing".

Since 2016, Uniqlo Thailand has collected used clothing from customers. Along with unsalable display items, more than 121,000 pieces have been donated to Thai people.

This year's target is 50,000 pieces of warm clothing, which includes long-sleeved shirts and T-shirts as well as light and thick outerwear.

Doraemon Sustainablility Mode T-shirt and pocketable bag. 

The used clothing will help those affected by cold weather and improve their quality of life during the winter. As a matter of fact, there have been fatal cases in Thailand's northern and mountainous regions due to the lack of warm clothes.

The used clothing needs to be in wearable condition. Before dropping items off at a donation box located at Uniqlo stores, clothing needs to be washed and carefully checked to ensure no personal belongings are left in the pockets.

Distribution to people in need is carried out through collaborations with the UNHCR as well as the Mirror and Ban Rom Sai foundations.

This local project is a part of RE.UNIQLO, a "circular sustainability" effort to recycle, reuse, and reduce.

The brand's global sustainability ambassador Doraemon comes from the future to help make the world a better place.

On Monday, to coincide with World Environmental Day, Uniqlo launched a new Doraemon Sustainability Mode collection featuring DRY-EX T-shirts and a pocketable bag completely made from recycled polyester fabric.

Doraemon Sustainablility Mode T-shirt and pocketable bag. 

Buying items from this collection, as well as men's and kids' DRY-EX T-shirts partially made from recycled polyester fabric, will help save the ocean.

Until July 4, for each purchased item, Uniqlo's parent company Fast Retailing will donate US$1 (about 35 baht) to the Asia-Pacific Cultural Centre for Unesco, to support educational programmes combatting ocean pollution.

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