In 1985 Clarins introduced an innovative skincare duo -- one bottle containing water-soluble ingredients and the other oil-soluble ingredients. When applied together, the formulas mimic the nature of the skin's protective hydrolipidic layer.
A double-vial bottle replaced the separate packaging for the two-in-one Double Serum, whose light version was launched last Tuesday at CentralWorld.
Under Central Retail, Central Marketing Group hosted the event to introduce the Double Serum Light Texture and its muse Noppakao Dechaphatthanakun.
Muse of the iconic Double Serum, Nalinthip Sakulongumpai joined the dashing actor in sharing tips for maintaining gorgeous skin.
Clarins defines the Double Serum as its Complete Age Control Concentrate. The skin's youth and beauty depends on five vital functions: regeneration, oxygenation, nutrition, hydration and protection.
To meet these needs, the French beauty brand selected 21 ingredients for the eighth-generation Double Serum. The oil- and water-based ingredients are freshly mixed upon application thanks to the bottle's double pump system.
Moreover, a precise delivery system allows dispensing a small or a big drop, required for different skin types and climatic changes.
It took Clarins two years to develop the Double Serum Light Texture Complete Age-Defying Concentrate, suitable for all genders, combination to oily skin-types, as well as Thailand's hot and humid weather.
It contains the same plant-based ingredients, such as extracts of cocoa, mango leaf, and turmeric root as well as organic green banana, goji berry, kiwi and marsh samphire.
The biomimetic formula is based on a golden ratio of the water and oil, in order to reproduce the natural hydrolipidic ratio while achieving the "invisible" texture that sinks into the skin.
The modified lipidic phase contains ultra-light and "evanescent" oils that draw the active ingredients onto the skin, then evaporate, leaving an immediate "barely there" finish.
The skincare routine can involve either formula, or both the new lighter version and the classic Double Serum, respectively applied in the morning and at night.
The Hydrolipidic System is also featured in the Double Serum Eye enriched with 13 plant extracts. Mixing the two phases gives a cream-gel texture to tend to the delicate skin around the peepers.
Nalinthip Sakulongumpai and Noppakao Dechaphatthanakun.
Double Serum, Double Serum Light Texture and Double Serum Eye.
