Not only the lungs but the skin also is not happy about pollution.
The air outside, though, is not the only culprit affecting skin quality because pollution is everywhere. Clarins also considers indoor pollutants, pollen, blue light as well as photo-pollution a menace.
Together with the damaging effects of UV rays, they make skin vulnerable to dehydration, dullness, inflammation and accelerated ageing.
The French company analysed exposure level to atmospheric and indoor pollution, photo-pollution, blue light and pollen in a 10-month study conducted from March to November 2019. It also looked at the impact of these pollutants on the skin of 400 women in China, France and the US.
Four of these five pollutants caused oxidative stress while pollen induced inflammation, leading to oxidative stress.
The findings led to the development of 5P defence technology to provide five-dimensional protection against the pollutants encountered in everyday life.
Based on plant extracts, the technology has been incorporated into the new UV Plus [5P] Anti-Pollution Multi-Protection Moisturizing Screen with SPF 50 and PA+++.
Since the launch of UV Plus Multi-Protection in 1991, Clarins has become a specialist in pollution-proof formulas.
Its researchers also looked at the master regulator of the skin's antioxidant defence systems and how to activate the protein.
From the plant kingdom, the mango tree is a fine example of how plants can adapt, survive and thrive. Its leaves antioxidant molecules that act as a natural shield, protecting against UV rays and help the tree survive in very hostile environments. Its leaf extract is rich in polyphenolic, anti-free radicals and antioxidant derivatives.
Therefore, organic mango leaf extract was chosen as one of the key ingredients to help protect the skin against environmental aggression, pollen and blue light.
The UV Plus [5P] also features Clarins' 8th generation anti-pollution complex with botanical extracts from furcellaria as well as organic nipplewort and white horehound.
The lightweight gel cream comes in three shades. The translucent formula provides an invisible finish with zero white residue, while the rose and lavender versions respectively render a rosy glow and a tone-up effect.
