Fashion accessories store Good Goods, featuring Thai products with a contemporary style and excellent quality, is opening a third branch at Central Phuket Floresta shopping centre. Proceeds from the sale of products will be reinvested in long-term community development under the management of Central Tham Social Enterprise.
Good Goods operational guidelines foster equal opportunities and reducing inequality while supporting economic growth, job creation and sustainable income generation. The project prioritises knowledge and skill sharing, as well as provide support for sales and marketing communications, and it is also committed to environmental preservation. This commitment encourages a greener planet and promotes sustainable tourism across all sectors.
The first Good Goods branch debuted in 2019 as a concept store at CentralWorld. The second branch opened in 2022 at the Jing Jai Market in Chiang Mai.
When it comes to Good Goods distinctiveness, its Thainess and modern design makes it appealing. Wherever Good Goods opens, it shows the uniqueness of that province in decorations, such as the new concept store in Phuket.
Central Group
The store is separated into two sections: the main store and the kiosk, with a total area of over 370m² designed and decorated under the theme "A Pearl Of Andaman". The kiosk section was designed to resemble an island surrounded by seawater, similar to Phuket's landscape.
For the main store's decoration, the ceiling features curving shapes that resemble waves, and because it is constructed of various coloured materials, its floor gives the impression of a white sand beach with a gradient that represents waves colliding and merging. For the cafe bar within the main store, clear glass blocks have been used to embellish the walls. When sunlight hits these blocks, it creates the illusion of sunshine reflecting off the sea, showcasing Phuket's identity and aura. The products in the store can be divided into four primary categories: fashion, craft, spa and fragrance products, and processed food and a coffee cafe.
