Hospitality to the fore at Bitec trade show
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Hospitality to the fore at Bitec trade show

SOCIAL & LIFESTYLE
photos courtesy of Kavin Intertrade
photos courtesy of Kavin Intertrade

Business owners, purchasing managers, chefs, and food and beverage professionals should mark their calendars as four international trade shows will bring together four major industries on the same premises, at Bitec Hall 102-104, Bang Na-Trat Road, from July 13-16.

Organised by Kavin Intertrade, the four shows are Thailand Franchise and Business Opportunities (TFBO) 2023; Thailand Retail, Food & Hospitality Services (TRAFS) 2023; Asean Retail 2023; and the newcomer Pub & Bar Asia (PBA) 2023.

Spanning across the exhibit space of 15,000m², the four-day event will bring tens of thousands of products from 260 companies from Thailand and 10 other countries -- England, China, Japan, India, Austria, Hong Kong, South Korea, Taiwan, Singapore and Malaysia.

This is an opportunity for those from different businesses such as hotels, fine dining, restaurants, bistros, food chains and cafes to experience and explore the latest technological advancements and incorporate them into their businesses to cater to the country's growing tourism and consumer demands.

There will also be almost 50 activities covering knowledge-sharing seminars and cooking and beverage demonstrations featuring various types of cuisine and beverages aimed at enhancing skills and professional development.

In its 19th edition, the TFBO will feature more than 150 franchise brands, both local and international. The franchise products are clustered into coffee, milk tea, bakery, ice cream, signature fried potatoes, popular laundry businesses, education, real estate, transportation and others. Informative seminars will be provided by Thai and international franchise experts.

Kavin Intertrade

Visitors to the 17the edition of TRAFS will experience and witness firsthand new technology products, from equipment, kitchen tools and ingredients, both food and beverages. They can place orders in preparation for the upcoming high season in the last quarter.

At the 8th Asean Retail, the latest technology for the retail business will be showcased including AI, new forms of advertising, POS equipment, payment gateways, security system and store design ideas. Highlights will be insightful presentations on new MarTech (marketing technology) trends.

Held for the first time, the PBA will gather a wide range of pub and bar equipment and beverages, both alcoholic and non-alcoholic including spirits, wine, beer, craft beer and more. Also presented will be demonstrations on beer brewing and cocktail mixing; a bartender competition and show; and other engaging activities.

Pre-registrations can be made at linktr.ee/kavinpreregistration.

Visit thailandfranchising.com, trafs.net, aseanretailshow.com and pubbarasia.com.

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